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Big Mac Turns 50

McDonald's Corp.

McDonald's is not messing with the makings of its most famous double-decker burger of 50 years.

The company is celebrating the 1968 national launch of the Big Mac, whose ingredients of "two all-beef patties, special sauce, lettuce, cheese, pickles, onions and a sesame seed bun" were seared into American memories by a TV jingle. The milestone comes as the company reduces its number of U.S. stores and customers visit less often. Other more trendy burger options are reaching into the heartland.

The "Golden Arches" still have a massive global reach, and the McDonald's brand of cheeseburgers, chicken nuggets and french fries remains recognizable.

 

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